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Aurora Mobile Companions with iQIYI to Create a Intelligent Advertising and Promoting Ecosystem

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SHENZHEN, China, Feb. 08, 2021 (Globe NEWSWIRE) — Aurora Cellular Restricted (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a main cell developer assistance supplier in China, currently declared that it has entered into a partnership settlement with iQIYI (Nasdaq: IQ), China’s leading on line movie system, to jointly develop a intelligent marketing and promoting ecosystem by ground breaking collaboration that leverages equally companies’ complementary strengths in the advertising sector.

iQIYI is one particular of the most preferred online movie platforms in China and provides huge, significant-top quality, and higher-definition on the web video expert services. iQIYI’s content has generally reflected its DNA, which is to produce positive electricity and youthful vibes as it proceeds to actively boost innovation in the course of its products and solutions, engineering, content, and marketing and advertising. In order to support advertisers achieve their business targets, iQIYI has been delivering blockbuster material, upgrading its technological assistance, delivering impressive and diverse solutions and giving the most acceptable advertising and marketing remedies to its customers.

By leveraging Aurora Mobile’s anonimised details sources and equipment mastering algorithms, the Company’s advertisement SaaS companies have potent time-delicate labeling abilities with extremely-large business protection. Not only does the remedy personalize person labels according to a platform’s requirements, but it also adapts to a platform’s have label setting to deliver a seamless marketing services, encouraging advertisers to correctly concentrate on potential shoppers, reach promoting targets, and decrease the ongoing price of invalid promoting website traffic.

By the partnership, Aurora Mobile’s ad SaaS expert services will make improvements to the way iQIYI’s customized labelling technique helps advertisers improve access, execute precise targeting, supply efficient advertising and marketing, and boost ROI. The powerful progressive engineering capabilities of the two businesses make it possible for for additional comprehensive and in-depth cooperation in the future. Long term collaboration may perhaps contain improvement of other ground breaking promoting designs that enhance consumer experience and greatly enhance marketing conversion charge. The goal is to assistance healthier improvement of an advertising and marketing and advertising and marketing ecosystem that persistently supplies strong, wise, and integrated answers to consumers.

Started in 2011, Aurora Mobile is a foremost mobile developer service company in China. The Business has launched thrust notifications, one-critical authentication, fast messaging, figures and analytics, site visitors monetization (JG Alliance), JG VaaS, JG UMS and other services. Leveraging its artificial intelligence-primarily based facts processing system, Aurora Mobile is also fully commited to furnishing buyers with a single-prevent, diversified huge knowledge services solutions, supporting prospects in a variety of verticals to strengthen operational efficiency and conduct information-led final decision creating. Recently, Aurora Cellular signed milestone agreements with a range of main platforms in the finance, insurance policy, climate, internet instruments, gaming, fresh new food e-commerce, online schooling, telecom and new electrical power car sectors, together with Ping An Bank, Facts Center of China Everyday living, Moji Climate, WiFi Master, Lilith Video games, Missfresh, 17zuoye, Beijing Unicom, Dongfeng Motor and other nicely-identified firms, to drive consumer progress, enhance user practical experience and improve site visitors price.

About Aurora Cellular Limited

Launched in 2011, Aurora Cell is a main mobile developer service supplier in China. Aurora Mobile is dedicated to delivering efficient and stable press notification, one-click verification, and Application targeted visitors monetization companies to help developers improve operational effectiveness, improve and monetize. In the meantime, Aurora Mobile’s vertical programs have expanded to current market intelligence, money risk administration, and spot-centered intelligence, empowering a variety of industries to boost efficiency and enhance final decision-producing.

Protected Harbor Assertion

This announcement consists of forward-hunting statements. These statements are built less than the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-hunting statements can be identified by terminology this kind of as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and very similar statements. Among the other points, the Enterprise Outlook and quotations from administration in this announcement, as properly as Aurora Mobile’s strategic and operational designs, comprise forward-wanting statements. Aurora Mobile may possibly also make created or oral forward-on the lookout statements in its periodic studies to the U.S. Securities and Trade Fee, in its once-a-year report to shareholders, in press releases and other prepared components and in oral statements produced by its officers, directors or staff to third functions. Statements that are not historic specifics, which includes but not restricted to statements about Aurora Mobile’s beliefs and anticipations, are forward-searching statements. Ahead-searching statements include inherent threats and uncertainties. A range of aspects could lead to precise outcomes to differ materially from individuals contained in any ahead-seeking assertion, which includes but not minimal to the pursuing: Aurora Mobile’s methods Aurora Mobile’s long run small business advancement, financial condition and success of operations Aurora Mobile’s capacity to appeal to and retain clients its potential to build and successfully marketplace data solutions, and penetrate the current current market for developer providers its means to changeover to the new promoting-driven SaaS-design its means maintain or boost its manufacturer the competitiveness with present or long run competition its potential to continue on to achieve access to mobile knowledge in the future the regulations and rules relating to details privacy and safety standard economic and organization circumstances globally and in China and assumptions fundamental or similar to any of the foregoing. Even further information with regards to these and other dangers is involved in the Company’s filings with the Securities and Trade Fee. All facts presented in this press launch and in the attachments is as of the date of the press launch, and Aurora Mobile undertakes no obligation to update these kinds of information, apart from as necessary below applicable legislation.

For normal inquiry, make sure you contact:

Aurora Cellular Minimal
E-mail: [email protected]

In China
Mr. Eric Yuan
Mobile phone: +86-10-5900-1548
E-mail: [email protected]

Ms. Linda Bergkamp
Cellphone: +1-480-614-3004
Electronic mail: [email protected]

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