December 5, 2023

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Automotive promoting organizations be part of forces

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SCHAUMBURG — Pinnacle Advertising and marketing and Marketing and advertising Group, headquartered in Schaumburg, and RealWorld Marketing, headquartered in Scottsdale, Arizona, have designed a devoted division inside Pinnacle that will develop into a person of the nation’s largest companies devoted to the Honda and Acura makes.

“We are pretty psyched about this merger in that it offers our purchasers significantly larger resources, depth of talent and experience,” mentioned Michael Magnusson, Pinnacle Advertising’s founder and CEO. “We have a quite potent concentration on exactly where the automotive retail business enterprise is relocating and the needs it places on companies to innovate and evolve.”

The headquarters of Pinnacle’s Honda and Acura division will be located in Scottsdale and will hire personnel customers in other elements of the region, like Chicago, as the new division will sustain industry places of work across the country to offer community customer provider, Pinnacle stated. The management workforce will be a mix of existing leadership from the two corporations.

Now with additional than 40 Honda and Acura dealer associations and national customers together with WeatherTech and Tenting Earth, this merger will bring agency media billings north of $300 million this coming year, the corporation reported.

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