Contacting all potential marketers! | About Verizon

How can we convey agencies and brands collectively to make a just one-of-a-variety fellowship encounter to clear away financial limitations, build prime talent, and deliver genuine-earth chances?

Enter adfellows, a consortium created up of 23 partners with the goal of developing higher variety and gender inclusion in advertising and marketing and internet marketing. Verizon is a proud companion of the method, with a eyesight to reignite the marketing field, fueled with hugely-qualified, numerous expertise that will direct us into the long term advertising period.

We’re fired up to welcome our adfellows 5. class as they embark on their job journeys and go after their ambitions in this 1-of-a-variety fellowship method. As element of their 8 months with us, our 27 incoming fellows will attain genuine-entire world, hands-on encounter in advertising and promoting in this U.S.-based mostly system. 

The system consists of three tracks: Normal, Imaginative, and Analytics. Once the fellows pick out their keep track of, they are matched with a customized aid crew produced up of mentors, managers, and alumni buddies to help make certain their achievements. 

Making its mark.

In the advertising and advertising business, numerous talent is drastically underrepresented with only 14% of men and women of coloration in marketing and advertising roles, according to the Association of National Advertisers & Alliance for Inclusive and Multicultural Internet marketing. 

With adfellows, Verizon has developed a blueprint for Diversity, Fairness & Inclusion (DE&I) to give individuals publicity to manufacturers and businesses through rotational experiences. In previous lessons, we’ve found as a great deal as 98% of adfellows hires get total-time marketing and advertising and promotion roles with an impressive 95% retention price.   

Roles span across several disciplines within marketing and advertising and advertising and marketing, which includes Account Administration, Imaginative, Production, System, Analytics, Media, PR, and Consulting. adfellows have four rotations throughout the 23 brand names and ad businesses.

When an adfellow, often an adfellow. 

Alumni of the program play a pivotal job in the system to enable new fellows navigate by this unique profession knowledge. Our 4. adfellows had been the to start with class to go by way of a thoroughly digital method. From education and mentoring to mastering from leaders in the marketplace, hear from our 4. class who share their insights and ordeals after graduating from the system.