HIG Funds Acquires SMB Digital Promoting Firm Hibu

Private equity business H.I.G. Money is obtaining Hibu Group, a Facebook, Google and Microsoft partner that provides  digital internet marketing services to small and medium-sized corporations (SMBs) throughout the United States.

This is know-how M&A deal quantity 209 that ChannelE2E has protected so significantly in 2021. See all technologies M&A offers for 2021 and 2020 stated here.

Hibu is a Fb Internet marketing Partner, Google Ads Premier Lover, Google My Company Associate, and Microsoft Marketing Choose Channel Spouse. The company’s digital services span:

  • social and exhibit promotion
  • look for motor optimization (Website positioning)
  • tailor made web page growth
  • listings management and
  • popularity management.

Hibu serves around 80,000 prospects throughout the United States.

H.I.G. Capital Acquires Hibu: Govt Views

Kevin Jasper, CEO, Hibu

Matt Gullen, taking care of director, H.I.G. Cash

In a ready statement about the deal, Kevin Jasper, CEO of Hibu mentioned:

“The investment by H.I.G. is a recognition of all that the staff has attained to date, and we are fired up to husband or wife with H.I.G. to support our up coming period of advancement. Hibu is committed to continuing to innovate and deliver its neighborhood small business consumers with less difficult and a lot more successful methods to execute their digital advertising strategies, build and improve their on the internet presence and name, and enhance digital ad expend.”

Included Matt Gullen, taking care of director at H.I.G.:

“We are delighted to companion with Kevin and the Hibu staff. We feel there is huge chance forward for Hibu given its potent SMB benefit proposition, which include a finest-in-class integrated support offering, differentiated technologies, and remarkable buyer assistance. The Business has recognized itself as a chief in the industry, and we look ahead to working with the team to create on their success and assistance continued progress initiatives.”

H.I.G., launched in 1993, has invested in and managed far more than 300 corporations throughout the world. The firm’s recent portfolio includes extra than 100 businesses with put together product sales in excess of $30 billion.