KLWTT and iClick to provide Internet marketing-as-a-Provider as a result of Collaboration with Oracle Marketing and Purchaser Knowledge (CX)
4 min readHONG KONG, Feb. 8, 2021 /PRNewswire/ — iClick Interactive Asia Team Constrained (“iClick”,NASDAQ: ICLK), an impartial on-line internet marketing and company knowledge solutions supplier in China, and KLWTT (“KLWTT”), a major supplier of automated marketing services in Southeast Asia, a member of Oracle PartnerNetwork (OPN), currently introduced that they have picked to collaborate with Oracle to supply its Oracle Promoting and Shopper Experience (CX) suite of presenting to their buyers.
As a result of this association, iClick and KLWTT’s customers will be able to obtain the added benefits of a combined featuring, leveraging iClick’s strengths in programmatic advertising and facts KLWTT’s management in applying and executing automatic internet marketing platform and Oracle’s market primary CX cloud remedies.
The COVID-19 pandemic and its resulting social distancing steps have spectacularly accelerated the transition of individuals and firms into the digital realm. For entrepreneurs, this features a great prospect: people who adapt quickest to this digital transformation and react with presenting optimised digital purchaser experiences will attain significant aggressive gain.
Key to gaining this edge is the skill to connect buyer info to a very specific and personalised experience in the two electronic promoting and messaging. This is the place the new partnership delivers a uniquely entire suite of remedies, bringing automated promoting and automatic messaging jointly for the to start with time: real Promoting-as-a-Support.
Siva Ganeshanandan, Standard Supervisor and Head of Shopper Knowledge Remedies, Oracle ASEAN & SAGE explained: “Entrepreneurs right now are wanting for authentic-time engagement in the moment of desire and at scale. No matter if they depict a B2B or B2C brand, entrepreneurs want to provide proactive, suitable content material regularly throughout channels to hold customers’ curiosity though exploring and de-conflicting details. Oracle Internet marketing is the most complete, integrated internet marketing answer available to launch cross-channel marketing and advertising systems and unify all prospect and client advertising indicators in a solitary watch. We are thrilled to collaborate with iClick and KLWTT to assist their shoppers generate a bigger return on digital marketing and advertising investments, create purchaser loyalty via exceptional campaign general performance, and unlock true-time performance selections in the course of crucial marketing campaign cycles.”
Jos. Birken, CEO of KLWTT stated: “Oracle’s suite has the probable to transform your overall advertising and marketing work into accurate Advertising-as-a-Provider. But in order to get to that stage you have to have to carry together the two world course computer software and business-main promoting know-how. The combination of Oracle, iClick and KLWTT offers our buyers these abilities that will assistance them unlock worth to their promoting efforts. We are in a unique place to enable you make the most of the technological know-how that is accessible nowadays.”
Jian “T.J.” Tang, Main Executive Officer and Co-Founder of iClick, commented: “We are delighted to announce our partnership with KLWTT to produce improved choices that will assist our clients throughout the location, such as individuals in Higher China, adapt to the speedily digitalising market environment. Our consumers will advantage from built-in access to the two promotion and marketing automation alternatives. We also view this as a excellent opportunity for iClick to fast gain current market share for its Business Solutions initiatives, as it permits us to leverage our data abilities in a substantial way.”
About iClick Interactive Asia Team Minimal
iClick Interactive Asia Team Minimal (NASDAQ: ICLK) is an unbiased online promoting and business knowledge solutions service provider, which connects globally marketers with audiences in China. Designed on slicing-edge systems, iClick’s proprietary platform provides possesses omni-channel promoting abilities and fulfils many internet marketing aims in a knowledge-pushed and automatic method, aiding equally intercontinental and domestic marketers achieve their target audiences in China. Headquartered in Hong Kong, iClick was recognized in 2009 and is now operating in 10 spots throughout the world, together with Asia and Europe.
For far more information, please visit ir.i-simply click.com.
About KLWTT
KLWTT was an early mover in marketing automation. Previously recognized as KatalystM, it was rebranded in 2019. KLWTT signifies a tested track record on promoting automation and internet marketing technological innovation from the beginning when these conditions had been invented.
Now KLWTT applies a large range of major promoting technological innovation platforms to aid their clients develop life span benefit of their prospects, and generate new clients out of sales opportunities. It assists consumers apply technological know-how to increase the total consumer working experience and travel revenue by wise, targeted and activated marketing. It is also a chief in the software and set up of automated lead nurturing programmes, making it possible for organizations to deal with extremely-productive guide management even in the most complicated scenarios.
Headquartered in Singapore and lively during South East Asia and mainland China, KLWTT solutions purchasers through Asia-Pacific and is trusted by primary manufacturers such as Symantec, Veritas, Oracle, Pan Pacific, Roche, and GlaxoSmithKline.
About Oracle PartnerNetwork
Oracle PartnerNetwork (OPN) is Oracle’s lover method made to permit companions to accelerate the transition to cloud and travel exceptional purchaser company outcomes. The OPN system lets partners to have interaction with Oracle via track(s) aligned to how they go to marketplace: Cloud Create for partners that deliver items or companies designed on or integrated with Oracle Cloud Cloud Promote for companions that resell Oracle Cloud technology Cloud Provider for associates that carry out, deploy and handle Oracle Cloud Companies and License & Components for companions that establish, assistance or sell Oracle application licenses or components products and solutions. Prospects can expedite their business aims with OPN associates who have accomplished Expertise in a merchandise household or cloud assistance. To master far more go to: http://www.oracle.com/partnernetwork
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Source iClick Interactive Asia Team Limited
