WKU internet marketing senior amasses variety of function activities

For Joey Dilliha, WKU is extra than just a university. A senior marketing and advertising significant and economics minimal from Russellville, Dilliha has a extended-time relatives history with WKU.

 

“My family has often gone here, and my mom has worked in this article for 34 many years,” Dilliha stated. “It’s a big thing in our house. We adore WKU. What genuinely brought me right here was the enterprise higher education. I experienced listened to from numerous people today that the applications supplied were being fantastic, especially for the area that I required to go into, which was social media marketing and advertising.”

 

Prior to his arrival at WKU, Dilliha was previously attaining precious operate encounter.

 

“In early superior school, I commenced managing meme accounts on Instagram and Twitter,” Dilliha explained. “I was equipped to achieve a following of 5.2 million followers combined on those platforms.  From that, I was in a position to discover influencer promoting and start out running adverts for numerous electronic e-commerce manufacturers. Later in significant college, I labored for a company identified as Flipmass, an influencer commerce system based mostly out of San Antonio that handles the relations among makes and influencers. That was great expertise to gain at an early age.”

 

Subsequent his enrollment at WKU in the Gordon Ford College or university of Business enterprise, Dilliha was encouraged by the distinctive possibilities offered to him for qualified improvement.

 

“In 2019, I was able to attend Career Track in Atlanta with Gordon Ford School of Organization Internships Coordinator Monica Duvall, in which we acquired to tour the Coca-Cola world headquarters alongside with a few other areas,” Dilliha stated. “Being ready to do that really pushed me to want to superior myself and make guaranteed I’m on the correct route to get a good position following faculty.”

 

Dilliha employed this motivation to continue growing his get the job done practical experience though in higher education.

 

“I did a one-semester internship with an influencer firm referred to as Inked Brands below in city, which was an expertise I genuinely enjoyed,” Dilliha described. “After I remaining Inked, I was in a position to intern with The Walt Disney Business on the Social Activation Group down in Orlando throughout the Spring of 2020. That entailed functioning the organic posts on the Walt Disney World account and Facebook advertisements for Walt Disney Globe, Disneyland and Disney Cruise Line accounts. For a 20-year-outdated to get to be on that workforce was this sort of an awesome working experience and a desire arrive real. The pursuing summer, I was acknowledged to the FBI honors internship for cybersecurity, but it obtained cancelled thanks to COVID-19. I now have a role at Fruit of the Loom as element-time digital analyst which will go into a total-time situation put up-graduation. I certainly would not be in the situation I am these days without the need of the help of the small business college.”

 

The know-how that Dilliha has received via his coursework carries on to be a vital variable in his achievement outside the house of the classroom.

 

“I was capable to utilize what I’ve realized in my social media marketing classes during my time at Disney,” Dilliha claimed. “I would not have had the primary skillset to comprehensive all those campaigns properly if it was not for the GFCB. I’ve also utilized some of the information analytics product I have figured out in class, specially with my occupation at Fruit of the Loom suitable now. I would not be equipped to navigate Excel or navigate the numbers without having the education I have had at WKU.”

 

Dilliha has labored challenging to make his dreams come accurate and get write-up-graduate employment, even though continuing to try towards the aims he has set for his upcoming.

“Long term, I want to very own my individual social advertising and marketing agency,” Dilliha stated. “Whether that be an umbrella digital advertising and marketing agency or especially for social administration or social campaigns, my finish purpose is to work with consumers on a working day-to-day foundation and aid them realize their plans in the electronic element of their enterprise.”

 

However his time as a WKU student is coming to a close soon, Dilliha recognizes how his time at WKU has impacted him in the two individual and experienced ways.

 

“Everywhere I go, I’m very pleased to say that I went to WKU,” Dilliha defined. “A good deal of my colleagues at Disney have been from greater faculties, so I beloved remaining equipped to be a illustration of WKU and the Gordon Ford University of Organization in a professional environment.”

 

“It has been these types of a huge part of my upbringing,” Dilliha reported. “I simply cannot imagine of a lifetime exterior of WKU and the Western spirit. I’m a WKU male through and by way of. The group and perception of spouse and children that I have created listed here has been incredibly beneficial. I undoubtedly would not be in the place I am today if it weren’t for my close friends that I’ve satisfied right here that support me each action of the way.”

 

—

 

For extra information and facts about the Gordon Ford University of Business enterprise, check out: https://www.wku.edu/business enterprise/

 

For a lot more details about a main in Marketing and advertising at WKU, stop by: https://www.wku.edu/internet marketing/