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DigitalReef Introduces Comprehensive Mobile Advertising and Marketing Platform

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DR-Just oneTM is DigitalReef’s software system that integrates mobile promotion, internet marketing, and app engagement tools for cell operators, OEMs, and software developers.

MIAMI and SÃO PAULO, March 24, 2022 /PRNewswire/ — DigitalReef, a foremost global cellular advertising, and internet marketing know-how firm, announces the availability of its integrated mobile promoting and advertising and marketing platform, DR-1TM. By way of this platform, cell operators, OEMs, and application developers can now employ and improve their promoting procedures to access, have interaction, and retain their people while optimizing their software organization monetization targets.

DR-One particular is a computer software platform that allows really optimized gadget activities combining notification, messaging, and abundant media articles with the interactivity of the smartphone working experience enabling cell operators, OEMs, and software developers to produce suitable messaging and advertising encounters to their buyers in the kind of CRM messaging, marketing, manufacturer, and marketing support.

In addition to specific prosperous media promotion and promoting, DR-Just one supports a suite of purchaser info system applications that leverages DigitalReef’s sophisticated artificial intelligence engine to profile viewers habits. Viewers intelligence and consumer insights provide advertisers with the capacity to fully grasp, profile, goal, and interact any DR-1-enabled system. As part of the DR-One particular suite of instruments, DigitalReef’s viewers profiling device is an indispensable tool that gives enhanced marketing and promoting relevance along with higher conversion media alternatives.

“The start of DR-Just one is a breakthrough for the MarTech and AdTech industries, and more especially, our provider and publisher shoppers,” DigitalReef CEO Maurizio Angelone explains. “Via this built-in platform, our clients now have a solitary, built-in, finish-to-conclude system to enable them accomplish their cellular advertising and marketing and advertising enterprise targets. It is also an essential milestone for DigitalReef as DR-1 will quickly accelerate and scale the advancement of DigitalReef across the Americas in terms of user expansion and monetization.”

Readily available in English, Spanish, and Portuguese, DR-A person is a demonstrated, scalable, and massive-info SaaS cloud platform that delivers on four vital monetization and engagement attributes that are vital to our consumers:

  • Cellular Advertising and marketing: Far more than 10 top quality formats which includes on-unit, notification-based, and in-application messaging giving assist for display, online video, application put in and interstitial content material, enabling direct content material curation and large conversion even though delivering tools to enhance marketing campaign budgets on the fly. 
  • Cellular Marketing: Specifically handle mobile internet marketing KPIs and mobile software engagement objectives by developing a single-to-just one or just one-to-many personalized promoting campaigns, pinpointing and personalizing messaging that is catered to certain viewers actions, or optimizing messaging instantly with DR-ONE’s messaging suite. 
  • Cellular Engagement: Leverage DR-ONE’s analytical equipment to realize buyer behavior, consumer journey administration, and simply click analytics, along with bettering your cellular software user metrics.
  • SIM Application Thrust: Just one of the world’s first SIM-based mostly messaging capabilities that provides on-system advertising and marketing and promoting guidance via a device’s SIM card or e-SIM technology. DR-One’s SIM Application Push suite can be deployed more than the air and has been entirely examined and validated by the main SIM Card Vendors globally.

The initial launch of DR-1 has been applied by Brazilian cellular digital community operator, Veek. As part of this partnership, DR-A person has presented Veek with the full capability to run an adv-primarily based provide for their person foundation throughout DR-ONE’s numerous options.

“Broader arrive at, far better consumer engagement and a lot more monetization possibilities–DR-One particular is an essential resource for our enlargement throughout the Brazilian market place, and we see DigitalReef as a crucial partner in our growth strategy,” reported Pablo Asenjo, Head of Organization Development at Veek. “We are heading to be able to present a greater experience to each our customers and advertisers by working with this technological know-how.”

To understand extra about DR-A single, check out DIGITALREEF.com/DR-One particular.

About DigitalReef

DigitalReef connects far more than 350 million registered devices with a lot more than 3,000 active partnerships with brands, publishers, and carriers. It provides prosperous viewers concentrating on and segmentation by way of the aggregation of very first- and 3rd-occasion information. Headquartered in Miami, it operates in 10 nations, with offices in main urban centers like São Paulo, Brasília, Mexico City, and Bogotá. For much more facts, take a look at www.DIGITALREEF.com.

Resource DigitalReef

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